Prepare for Summer: Merchandising and Display Ideas

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Hammocks (such as this miniature one) can be used in organic banana displays as a way to evoke summer fun. Photo courtesy of The Hammock Shack on etsy.com.

As Memorial Day is the unofficial kickoff to summer around the nation, consider using the holiday weekend to change up your merchandising. Creating a playful produce display is a way to showcase organic bananas and other summer favorite fruits.

Fruit salad is a summer picnic and party staple. Create the illusion of a large fruit salad using a circular fruit display. Section off the round display into pie-shaped segments and fill each with a type of fruit, creating a colorful pinwheel. Top off the effect by placing an oversize bowl or basket in the center of the display and filling it with unpeeled and uncut fruit. This merchandising display is not only visually appealing, but useful; all a customer has to do is walk around the display and pick their favorites to make a fruit salad for their friends and family. Here’s a Guava Banana Fruit Salad recipe you can share with your customers. Read more

Marketing to Kids for Mother’s Day

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Photo courtesy of Tony Kadysewski of Fixtures Close-Up

Sunday, May 10 is Mother’s Day, and moms across the country will be treated like queens by their loving children. Those kids might need a little help in planning a special breakfast-in-bed for their moms, which means fathers or guardians will be making some grocery store visits in order to plan a love-filled morning. Read more

Stress Less with Organic Bananas

Stress Bananas
Photo courtesy of
Alice at shyintroverts.wordpress.com.

For many in the United States, this week is a particularly stressful one. Wednesday, April 15 was Tax Day, and some procrastinators may have been down to the wire on filing (or may have asked for an extension). Whether your source of stress this week is looming taxes or another cause, the majority of Americans could use a bit more relaxation in their lives.

Which brings us to the topic of bananas. Most consumers are aware that there’s a high amount of potassium found in bananas, and potassium helps prevent muscle cramps. However, you can educate your customers that potassium is also an agent in stress relief. Potassium aids in the regulation of blood pressure, and this fruit actually has one of the highest potassium counts of all fruits and vegetables. Read more

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