USDA Expands Organic Sales Tracking
Organics don’t dominate in the fresh produce aisle, but produce is by far the leading organic food category with 43% of organic food sales in 2012 being fresh fruits and vegetables, according to the Nutrition Business Journal.
The U.S. Department of Agriculture cited the journal’s statistics in its “Organic Market Overview” earlier this year. The government agency does not track sales of all organic commodities, but relies on industry and academia to provide some statistics on organic sales. Read more
U.S. Parents Willing to Spend More on Organics, Study Shows
The proportion of U.S. parents citing price as a barrier to buying organic products has dropped sharply in the last year, showing that more families are willing to pay a price premium for organic-certified items. Read more
Organics Continue Double Digit Growth
While organic products in the marketplace continue to experience double digit growth, they still only represent a small percentage of overall business, meaning there is much room for more growth.
That was the take away message delivered by a trio of speakers at a workshop sessions during the United Fresh Produce Association convention in Chicago, June 10-12. Read more
